You may be thinking this does not relate to your business, as it is already enjoying success and getting plenty of visitors. If you wish to keep your business ticking over happily, or of you want to build it to greater heights, a blog needs to now form part of your online activity. A business blog is important to holding onto your current customer base and growing it. It can add value to a web site that is already prosperous, which wouldn't be possible without using a business blog.
With a static site, there's no sense that there is a real person behind it. People like to be able to ask an individual a question and get a reply. They want to know the site is more than simply text and graphics. With a blog, the visitors can make comments, and you can react to what they say, allowing for a rapport that is not possible with a static site. With all of the social networking around, people like interaction, especially before they consider purchasing any product. A blog may be frequently updated to always mirror the latest information. You could be discussing information that's new and pertinent.
Search engines are responsible for 80% of a site's visitors, and site http://www.bna.com/april-2014-accounting-b17179890141/ owners know this. This is undoubtedly the best way to obtain website traffic that's targeted. People will find your services or products through http://null their search queries on the search engines. In this manner highly relevant website traffic is driven to your site. It is much quicker getting blog pages indexed than static pages, which is important for showing up in the search engine results.
Traffic is a lot more easily sent to a blog than a static website, due to the ping functionality which blogs have. Whenever new content is posted on a blogging site, having it pinged will inform the search engines about it. This gets the search engine spiders looking over your site to check if the content is new and fresh. Your brand new content will be indexed if the bots okay it, so that when one of your keywords are searched on, your page will appear in the results. Then it is simply a matter of getting your pages to rank high enough so that many individuals will view them.
Once you publish a new post the internal links on your blog are updated accordingly, something that can not be done with static pages. There you need to link them together manually, together with making a logical site map. You spend precious time on technical things which are done as a matter of course with a blog site. If your website is a blog, the energy you waste on a website's technical issues can be channeled into more productive things. For any person with an internet business, a business blog is quickly becoming necessary.